Founded by former SAS sergeant majors
Founded by three former SAS sergeant majors with over 60 years of combined elite service including one recipient of the Military Cross and another of the MBE.
Excellence. Discipline. Brotherhood. Legacy.
Following distinguished military careers, our founders set out to create a beer that reflects the values instilled by their regiment.
Spec-Ops Lager is more than a beer - it’s a tribute to the elite.
Veteran support
We proudly support veteran communities through partnerships with charities and local initiatives, giving back to those who served, with a particular focus on welfare and post-service life. Every time you buy Selection, you support veterans. To read more, click here
